The Reflex Effect
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Chris Palmeri at the Hot Property Blog over at Business Week has a strong post on how human nature affects pricing and sales. As opposed to price being the only consideration, velocity of sales must be looked at as a key indicator to the housing markets health.
Rising prices get more people excited about buying, even though they’re paying more. Falling prices make people less excited about doing any transaction. This observation has broader economic implications. Even if home prices don’t fall, sales could decline, putting less money in people’s pockets and slowing the economy. That’s evident in today’s stats from the California Association of Realtors. Even though the median-priced home in California jumped 16% in November to $548,400; sales declined 11.2%, to 579,560, from a year ago.Hot Property.

