The Noose is Tightening on the 6 Percent Commission

Redfin_logoDamon Darling of the New York Times, and also the Walk-Through weblog, has an outstanding article on the end of the 6 percent commission. He does an outstanding job of leading the reader throught the rise of the  internet as a force for  unleashing information and opening up the door to companies such as RedFin to change the  landscape of real estate transactions.

This has been a theme of this site as we have chronicled the technological and social pressures that are changing the real estate landscape. The rise of the internet has broken the information monopoly that has maintained the high commissions of real estate agents.

They combed Internet listings of homes for sale until they spotted a four-bedroom house on a cul-de-sac with a three-car garage and 2.5 acres.
But the seller’s agent refused to show it to them. Why would she turn away an eager buyer? Not because of the Wolfs’ race, creed or color. Instead, Mr. Wolf, a software engineering manager at the online directory InfoSpace, said he and his wife were shunned once the agent learned they used an online broker called Redfin.
Mr. Wolf said they turned to Redfin because it gives two-thirds of its sales commission (which is usually 3 percent of the sale price) to its customers. “I didn’t want to pay 3 percent for the opening of a door,” he said. But customers like Mr. Wolf — affluent and comfortable with the Internet — are a frightening prospect for real estate agents who, as a group, reap at least $60 billion a year in commission income. via New York Times.

Related posts:
  1. Third Quarter Existing Homes Sales Increase 11.4 Percent, Prices Drop 11.2 Percent
  2. Myrtle Beach Neighborhoods See Up To An 80 Percent Drop in Home Sales
  3. New Jersey Loses One Third of Real Estate Agents In 2008

« « London Luxury Real Estate the Worlds Most Expensive| Don’t-it-Yourself – Who is Behind This Site » »

There Is 1 Response So Far. »

  1. Labor Day Linkathon: Catching up with real estate topics raised here and elsewhere . . ….

    From a comment here, here is the full context of Marlow Harris’s remarks to the New York Times:
    “The only complaints I hear about are those noted on the official Redfin blog or talked about by their CEO in newspapers. As I mentioned in my previ…

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    • Very funny comparison. However you don't need to pay property tax on Barbies 3 Story Dream House. With the unemployment ...
      Pete | 21Mar10 | More
    • My wife has actually decided to study for and get her real eatate licence just so we dont ever have ...
      Brandon | 20Mar10 | More
    • I like your analogy in this article. The real estate economy really is like a patient who you cannot ...
      Bill Hernandez | 19Mar10 | More
    • Real Estate is hyper-local. Every market is different. Phoenix has already hit bottom and is starting to recover. We have ...
      Marc Brodeur | 19Mar10 | More
    • Great to hear that the big boys are predicting recovery sooner than most think. Thanks for the value!
      Mark Arenella | 19Mar10 | More
    • I agree--good analogy. You have to crawl before you can walk. Right now, at least in Austin, many people would ...
      Austin Mortgage | 19Mar10 | More
    • an add on to my previous comment--I suppose nationally it's hard to tell, but each city and market is in ...
      Austin Mortgage | 19Mar10 | More
    • Hmm.....interesting. Of course, I would love to see the real estate market bounce back as quickly as possible, but just ...
      Austin Mortgage | 19Mar10 | More
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      homes for sale in chandler az | 19Mar10 | More
    • I have a few Litograghs of Presidents homes , made by Richard V. Sebring. yr. 1990 Do they have any ...
      Jack | 18Mar10 | More
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