2007 Word of the Year - Subprime
If you're new here, you may want to subscribe to my RSS feed. Thanks for visiting!
The American Dialect Society has named subprime the word of the year for 2007. What is interesting is that the term is now being used outside of the real estate market.
As for “subprime,” Glowka said it is an odd word — at least as far as linguists are concerned. The prefix “sub” translates roughly to “below the standard,” while “prime” means something close to “the best.” So, according to Glowka, the word really means “far below the best.”
“People were saying that students were referring to their tests, ‘I’m going to subprime this; I’m going to mess it up,”‘ he said.
While we in the real estate world have been inundated with the word subprime over the past few years, it is interesting to see how the general public is reacting to the term now that it has reached a level of national consciousness.
The group of wordsmiths chose “subprime” as 2007’s Word of the Year at its annual convention Friday.
“‘Subprime’ has been around with bankers for awhile, but now everyone is talking about ’subprime,”‘ said Wayne Glowka, a spokesman for the group and a dean at Reinhardt College in Waleska, Ga. “It’s affecting all kinds of people in all kinds of places.”
About 80 members of the organization spent two days debating the merits of runners-up “Facebook,” “green,” “Googleganger” and “waterboarding” before voting for an adjective that means “a risky or less than ideal loan, mortgage or investment.” via USATODAY.com.

