Realtors: Find Something to Give Away For Free Today
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You as real estate professionals are facing a dilemma.
The internet is chock full of sites giving your guild information away for free. Competitors are putting extreme price pressure on your income.
Add to that a glut of new real estate agents on the market living off of beans and rice trying to take business away from you. Let’s not even talk about the discount real estate agencies out there.
You are faced with a quandary.
How am I going to earn a living.
Well, here is some counterintuitive advice.
- Give something worthwhile away.
- Give it away for free.
- Find someone who is giving something away and subsidize it so that you are associated with people getting something for free.
Notice the emphasis on free. Getting something in front of the customers that will build an affinity to paying you your commission.
Don’t believe me, then take a few minutes and read this article at Trendwatching and learn.
You will see how:
- An airline gave away 1 million seats for free and still made money.
- Rental Cars in Austria and Germany are rented for free.
- A Vending Machine in Japan gives free coffee while a message is being played.
If you do you may get far enough ahead of the curve that you could be a big winner by giving away something for free.
PS That is the basis of this site. I have been giving away my writing for free to hopefully attract enough valuable readers that people will advertise to get their attention. I firmly believe in free.
It probably is a really good time to buy real estate - monthly payments are about equal to market rents ...
The part about the inventory is right on but in my area they are mostly low end and beat up ...
I worked for this man, he is a great con man and has done this in more than States then ...
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Maybe it was kryptonite...
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I couldn't agree more.
The newspaper has always "stuck" it to the real estate agent with rates that were much higher ...
By the way, homeowners trying to get short sale approval should be aware that lenders are comparing the initial loan ...
Ouch! Thankfully I haven't come across anything like that yet. We normally don't have situations like that in ...
well, the guy was here illegally.
serves him right. 
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