How Do We Know Texas Is Growing At California’s Expense?
Just by reading this paragraph we can see how people are leaving the high cost city of San Francisco and moving to Austin.
When comparing California with Texas, U-Haul says it all. To rent a 26-foot truck oneway from San Francisco to Austin, the charge is $3,236, and yet the one-way charge for that same truck from Austin to San Francisco is just $399. Clearly what is happening is that far more people want to move from San Francisco to Austin than vice versa, so U-Haul has to pay its own employees to drive the empty trucks back from Texas. The great thing about this example is that it’s a market price set in the real world – you don’t need to rely on a fancy economic model to see our point. via Alec.org
What interesting tidbit of knowledge on why people are choosing your city do you have?
Find it and make it part of your marketing. It does not have to be stupendous, it just has to tell the story very succinctly.



Comment by Portland Real Estate on 7 May 2009:
Why dont they just leave the trucks until someone needs to take it somewhere else? I know that they would have to balance it out at some point, but you would think that you could do that locally. Unless you are from New Orleans, I have read that many many people left after the hurricane and have no intention on returning back.
Comment by Vikas on 13 May 2009:
Its interesting fact and i agree with portland’s comment.