The Real Estate Language is All Its Own

by Tom Royce on June 4, 2006


AlphabetEven though  the internet is putting an end to the  space constraints that used to hamper classified real estate listings, there  is a group of abbreviations that would make a technology geek cringe. The Milwaukee Journal Sentinel has a great  article on their use in todays paper.

U, L and M stand for upper, lower and main — the levels of a house. BICC is built-in china cabinet, BIBC is built-in bookcase and FPLC is fireplace.
Acronyisms is what Joan T. Seramur, president of Williams Realty in Minocqua, Wis., calls them. Often shorter than simple acronyms, these pithy snippets pepper for-sale listings and advertising.
“My favorite is WIC — walk-in closet,” said Bill Rossebo, senior vice president at the Relocation Center in Milwaukee.
Born decades ago of advertising space constraints — most likely, newspaper ad pricing — language shortcuts linger in today’s roomier online world. Realty Web sites generally use full words, but abbreviations still abound at Multiple Listing Service, the nation’s premiere databank of for-sale properties. via The Columbus Dispatch

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