Inside Baseball: Yahoo! Buys MyBlogLog

by Tom Royce on January 9, 2007


This is a post for the other bloggers, it looks like our newest toy, mybloglog that you see on nearly everyones page these days has been bought  by Yahoo. Just wanted you to know.

There once was a time when bloggers basically lived in silos of independent existence. Hunched over your keyboard, you checked your ego feeds every day, looked for inbound links, followed the various meme-tracking sites, and read who you thought was interesting. But aside from comments on a site, there wasn’t a real way to create a community from the faceless masses of blog readers. If your blog was a microphone, sometimes you wondered: “Is this thing on?”
All that has changed with MyBlogLog, the Orlando-based company that has quickly built a thriving social network of blog publishers and readers. You’ve probably heard the rumors and I’m here to confirm that Yahoo! has agreed to acquire the assets of MyBlogLog, and aside from loving the product and the team, we think this move complements Yahoo’s social media and community initiatives perfectly.  via Yodel Anecdotal.

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